Broadway Cares/EFA Announces 25th Annual Easter Bonnet Competition

BC/EFA Easter Bonnet Competition 2010

NEW YORK - Broadway Cares/Equity Fights AIDS will present the 25th Annual Easter Bonnet Competition on Monday, April 25 (4:30 PM) and Tuesday, April 26 (2 PM) at the Minskoff Theatre (200 West 45th Street), home to the long-running hit, Disney’s "The Lion King." The proceeds from the event will benefit BC/EFA.

The Easter Bonnet Competition, the two-day Broadway spectacular that features the companies of more than twenty Broadway, off-Broadway, and touring productions singing, dancing, and donning original and stunningly creative, celebratory, and outrageous Easter bonnets, has become an annual Broadway tradition.

The 24 previous editions of the Easter Bonnet Competition have raised more than $42 million for BC/EFA.

The Easter Bonnet Competition is the culmination of six intensive weeks of fundraising efforts by company members of Broadway, Off-Broadway, and national touring productions. Curtain speeches, bucket collections, autographed poster and program sales, auctions and cabaret performances bring in hundreds of thousands of dollars from audiences prior to the competition.

BC/EFA Easter Bonnet Competition 2010

The winner of the Easter Bonnet Competition will be the company that raises the largest amount of money for BC/EFA. A second award is granted to the company with the best bonnet design and presentation. Awards are also presented to the Broadway Play, National Tour and Off-Broadway production raising the most money for BC/EFA.

Hosts, judges and special guests for the Easter Bonnet Competition will be announced in the coming weeks.

Broadway Cares/Equity Fights AIDS is one of the nation’s leading industry-based, nonprofit AIDS fundraising and grant-making organizations. By drawing upon the talents, resources and generosity of the American theatre community, since 1988 BC/EFA has raised over $195 million for essential services for people with AIDS and other critical illnesses across the United States.

BC/EFA also awards annual grants to more than 400 AIDS and family service organizations nationwide and is the major supporter of seven programs at The Actors Fund, including The HIV/AIDS Initiative, The Phyllis Newman Women’s Health Initiative, The Al Hirschfeld Free Health Clinic and more.

BC/EFA Easter Bonnet Competition 2010

DETAILS:
BROADWAY CARES/EQUITY FIGHTS AIDS
PRESENTS THE 25th ANNUAL
EASTER BONNET COMPETITION
Monday, April 25 at 4:30 PM
Tuesday, April 26 at 2 PM

MINSKOFF THEATRE
(200 West 45th Street)

PROCEEDS TO BENEFIT BROADWAY CARES/EQUITY FIGHTS AIDS

Tickets prices are as follows: $350 VIP Orchestra; $200 Priority Orchestra (Center); $120 Side Orchestra and Front Mezzanine; $40 Rear Side Section of Orchestra and Middle Mezzanine; $20 Rear Mezzanine.

Tickets are available now at www.broadwaycares.org or by calling (212) 840-0770 Ext. 268.

The Easter Bonnet Competition is sponsored by:
The New York Times and United Airlines, the official airline of BC/EFA.

www.broadwaycares.org

Follow Broadway Cares/Equity Fights AIDS on Twitter @BCEFA
or on Facebook .

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